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Meet Our New Spring Fling : Beach Riot x Luv AJ

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Coachella Weekend 1 Photo Diary

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The Fashion Blogger 411: My LA to NY Style Guide

by NJ Goldston, The Brunette

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Fringe Sneakers Are On The Rise For SS’16

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Our Festival Inspired Beauty Guide

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What We’re Wearing To Coachella

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NJ’s April Must Have’s

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#DTLA:Why We Love & Shop At Virgo

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Give Your Look A Lift This Spring

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Getting Cheeky with GreenLee Swim!

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• FOUNDER + EDITOR-IN-CHIEF

  NJ Falk

  As The Brunette^®, NJ is internationally recognized as a Webby award-winning journalist and creative, fashion trendsetter, style icon, and often referred to as one of the “chicest women in the world.” Among her long list of kudos, NJ was also recently named a “Style Icon” by Louis Vuitton, recognized as one of LA’s “Leading Ladies of Style” by Angeleno Magazine, is a member of the Vogue Vanguard, a Brand Ambassador for Net-A-Porter, and the muse of famed jeweler Martin Katz. She does it all with a bit of élan and a steady stream of lattes.

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  Why Now Is The Perfect Time For Female Founded Fashion-Tech Startups

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